Phantom Medical
Medical equipment store for clinics and hospitals
The Challenge
Clinics and hospitals needed a dedicated channel to source air filtration systems, anesthesia equipment, diagnostic devices, and protective supplies. Generic e-commerce platforms didn't support detailed medical specs, bulk pricing, or the trust and compliance expectations of healthcare buyers. Phantom Medical needed a purpose-built, responsive storefront with secure payments.
Constraints & Requirements
- Structured product categories and detailed technical specifications per item
- Secure payment processing with PCI-conscious handling
- Responsive design for desktop and mobile
- SEO and performance for product discovery
Our Approach
Discover
Reviewed medical equipment catalogs and buyer workflows. Defined categories: air filtration, anesthesia, diagnostic, lab equipment, protective supplies.
Design
Product-first information architecture with spec sheets, bulk pricing tiers, and featured and bestseller sections on the homepage.
Build
React.js and Next.js frontend with server-side rendering. PayPal integration for secure checkout. Responsive layout and accessible forms.
Launch
Launched with core categories and PayPal live. Monitored conversion and cart abandonment.
Iterate
Added multilingual support, expanded categories, and PDF spec sheets for procurement teams.
The Solution
E-commerce platform built with React.js and Next.js for medical equipment and supplies, featuring categorized catalog, detailed specs, bulk pricing, PayPal checkout, and responsive design for clinics and hospitals.